2025 Guide: Affiliate Marketing in Canada

You just need a good understanding of the process, plus plenty of time and dedication. Most of your sales will come from commercial content like reviews and buying guides, but informational content is important to drive traffic and build backlinks. Don’t just go with the cheapest option, because service quality is important. If you end up with a terrible hosting company, you’ll see a ton of downtime, which is obviously bad for business. Most also allow you to see valuable metrics like conversion rates and earnings per click, which help you gauge the program’s earning potential.
The biggest mistake I see in Canada is the low affiliate commissions offered. You’re not going to lure affiliates, let alone “super affiliates”, with insulting commission rates under 10%. Do you want to have premium placement, content promotion, mailing list mentions, social media promotion, Cfd Broker and anything else that takes effort from your affiliates? Big-ticket items can be lower, but as a general rule you should offer an absolute minimum of 10-15% of sales. Alternately or additionally, you can pay for each lead sent your way.

Mountain Hardwear Canada offers high-quality, innovative  gear and apparel for wild activities. Their products can help athletes perform their best while keeping them comfortable and protected in the roughest environments. Lululemon Canada is one of the most recognized brands in the fitness and athleisure space nationwide. They specialize in high-quality, stylish, and functional athletic apparel, yoga wear, and accessories.
Constant Contact, an email marketing tool for lead generation and traffic growth, offers a straightforward affiliate program. Affiliates can earn a one-time flat $80 commission for each referral who pays for a Constant Contact account, with no earnings cap. Some affiliate programs offer exclusive deals, discounts, or bonuses for their affiliates to promote. These can be powerful incentives for your audience and increase conversion rates.
Although I have over 50 sub-affiliates, only 2 of them have ever made sales (and not enough for me to collect the minimum payout yet). Smoke Cartel – Giant online headshop that offers just about everything including a very good selection of seeds from Barney’s and Green House Seeds. Herbies Head Shop – Over  1500 strains of seeds including hard-to-find genetics, with worldwide shipping. Popular strains include Café Racer, Tutankhamon, Hulkberry, and The Incredible Bulk. Cropkingseeds.com – Seed company with pre-fem-auto and dwarf varieties. Originally a Canadian company, they now also have a US-based division.

All affiliate programs on this list provide astronomical commissions and are free to sign up. Search for top paying affiliate programs whether you're a newbie to affiliate marketing or trying to improve your tactics. According to VigLink, 9% of affiliates made more than $50,000 in income in 2016. A large part of merchants 65%- stated that they were making between 5% and 20% of their annual revenue from affiliate marketing. Making an income through affiliates relies greatly on the traffic to your website.
Checks will be issued for a minimum of $100, so when you’re just getting started with the affiliate program, it may take you a while to reach that threshold so your check can be processed. Direct deposit payments are a bit more forgiving, with a lower threshold of $50 for a payout. There aren’t any guidelines for the type of website that can apply for the affiliate program, but The Home Depot does have the right to refuse an applicant’s (or website’s) membership. So, even if you’re accepted to the affiliate program and are effectively promoting products that lead to sales, it’s possible that you could be removed from the program at some point.

Amidst steady growth, the affiliate marketing landscape in Canada has undergone a remarkable transformation, evolving into a robust and thriving billion-dollar industry. As this dynamic sector continues to expand, businesses on both sides of the border are recognizing the immense potential it holds. That said, there are challenges specific to being a Canadian affiliate marketer, and we’re not going to gloss over them. For example, finding affiliate programs that cater specifically to Canadian consumers can be a bit tricky, and navigating Canadian tax laws and disclosure requirements can be confusing at first.
They advertise expedited shipping, high conversion rates, and very satisfied customers. Started in 2012 as a small blog started by a young man and a few of his friends, I Love Growing Marijuana is now an international and full-service cannabis company, based in Amsterdam. Green CulturED works with business owners, those who service the cannabis industry, students looking to learn more, and employees / those working in the canna field. Whether you are a canna-business owner or a canna connoisseur looking for a job within the growing industry, Green CulturED is an online source for training strategies and eLearning solutions.
Shopify is one of the leading e-commerce platforms globally, and its affiliate program is perfect for bloggers in the business, tech, or e-commerce niche. Now, let’s dive into some of the best affiliate programs for Canadian bloggers. Explore networks that match your niche and content style, and don’t be afraid to test a few to see which one fits. The more aligned your partnerships are with your audience, the better your chances of earning consistently. AffiliaXe offers diverse traffic monetization options, such as pay per view, pay per click, social media, and email marketing/feeds. Marketing affiliate network affiliaXe, a global network, offers affiliates tools to strengthen their rankings and get insights into their traffic.

Learn how to use CRM tools or data to identify, customize, communicate, and measure your upselling offers to increase your revenue and customer loyalty. We’ve got an affiliate program for Draw A Fence, and we’re Canadian… BUT our platform is only available to users in the USA right now. Even if you don’t directly recommend a product or service, a certain amount of endorsement is implied. You’ll want to consider everything from how the website is designed to how honest their marketing copy is.
It’s only open to North American, UK and Australian residents, so kind of exclusive and less competition from other affiliate marketers. Hosting services can range from 25 – 300 CAD, with the commissions being almost 1 to 1 ratio. From my experience, you can expect a 10-15% conversion rate for every affiliate link click. Creating in-depth content that answers their specific questions – whether about product features or gaming platform reliability – often converts better than aggressive sales pitches. Staying current with Canadian marketing regulations isn’t just about avoiding problems – it’s about positioning yourself as a trustworthy voice in your niche.

Check out Lululemon’s affiliate program in depth to find out the key benefits, pros, and cons of the program. Lululemon, based in Vancouver, Canada, is a premium athletic apparel company that has grown its global presence with a valuation of $9.6 billion in 2023. Known for its high-quality activewear, it is an excellent fit for creators in the health and fitness space.
They’re dedicated to offering high-quality, affordable natural health solutions, boasting over 200 nutritional supplements tailored for various health needs. From Glucosamine for active individuals to Omega 3 for families, their range includes VitaPaws pet supplements alongside key products like Co-Enzyme Q10 and Marine Collagen. With consistent high traffic and turnover rates and over 154 thousand followers on Instagram, Grasscity is an online shop filled with possibilities for any affiliates. Cannabis-seeds-store.co.uk (The Vault) – Seed bank featuring a huge range of breeders. As the world becomes more digital, the need for privacy and security while online is crucial. Virtual private networks (VPNs) provide a solution by encrypting internet traffic and masking IP addresses to protect against online threats and surveillance.